Coolio Vinyl Records
Coolio was one of the first rappers to balance pop accessibility with gritty, street-level subject matter and language. Yet despite his nods to hardcore, his music was clearly more happy-go-lucky at heart; he shared the West Coast scene's love of laid-back '70s funk, and that attitude translated to his music far more often than Dr. Dre's Death Row/G-funk axis. Most of Coolio's hits were exuberant, good-time party anthems (save for his moody signature song "Gangsta's Paradise"), and he created a goofy, ingratiating persona in the videos that supported them.